Designs people click. Strategy
that gets them found.
I’m Sandra a UI/UX designer who went looking for the other half of
the job:getting the thing seen. Now I do both, end to end.
ABOUT
Most portfolios stop at the interface. Mine keeps going into the campaign that puts it in front of the right person.
I started as a UI/UX designer, shipping dashboards, e-commerce concepts and booking flows for real clients. Somewhere along the way I noticed the same question kept coming up after every handoff: “it looks great now how do people find it?” So I went and learned the answer. I’m currently deepening my digital marketing practice SEO, content strategy, and campaign planning alongside my design work, not instead of it.
BASED IN
EXPERIENCE
CURRENTLY
EDUCATION
DESIGN TOOLS
BUILDS WITH
DESIGN SERVICES
Interfaces people actually want to use.
UX Research & Wireframing
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Understanding who’s using the product before a single pixel gets placed user flows, low-fi wireframes, structure first.
UI Design
System
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Consistent, scalable component libraries in Figma so a product stays coherent as it grows.
Prototyping & Interaction Design
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Clickable, testable prototypes in Figma and Framer that show exactly how something should feel to use.
Responsive Web & Product Design
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Interfaces for dashboards, e-commerce and booking flows that hold up from a 27″ monitor to a phone in one hand.
MARKETING SERVICES
Interfaces people actually want to use.
Branding & Social Content Strategy
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Naming, voice, and a content plan built for how a specific audience actually scrolls not a generic content calendar.
SEO
Fundamentals
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On-page structure, metadata and content decisions that give a site a real shot at being found, not just built.
E - Commerce Brand Strategy
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Positioning and go-to-market thinking for new product concepts, from naming through to launch content.
Campaign Copy & Visual Direction
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Copy and creative direction that stay on-brand across a post, a page and a product screen at once.
EXPERIENCE
Where the work happened.
2026 — Present
Digital Marketing Course
Prior
UI/UX Designer
Prior
UI/UX Designer
SKILLS & EXPERTISE
The tools I use. The skills I’m building.
MY TOOLKIT
FIGMA
ADOBE XD
FRAMER
PHOTOSHOP
WORDPRESS
CANVA
HTML
CSS
BOOTSTRAP
SHOPIFY
CORE SKILLS
UI/UX Design & Web
Digital Marketing
SELECTED WORK
Case studies from both sides of the desk.
E-House Immigration CRM
Chellotte Estate Heritage Plantation Website
A premium website blending heritage storytelling, nature, and immersive visuals to showcase Chellotte Estate.
Jiara - Jewelry Management Dashboard
A premium jewelry management dashboard designed to simplify products, orders, inventory, and customer management.
WRITTING
Notes on design & marketing, from the desk.
How to Choose a Freelance Digital Marketer for Your Business
How To Choose a Freelance Digital Marketer For Your Business...
Read MoreWhat changed when I started doing both design and marketing
CAREER What Changed When I Started Doing Both Design and...
Read MoreSEO basics every designer should know before handoff
DIGITAL MARKETING SEO basics every designer should know before handoff...
Read MoreWhy most UX research gets skipped and what it costs later
UI UX DESIGN Why most UX research gets skipped —...
Read MoreTESTIMONIALS
What it’s like to work together.
FAQ
Questions people usually ask.
What services do you actually offer?
Two tracks: UI/UX design (research, wireframing, UI systems, prototyping, responsive product design) and digital marketing (social & brand content strategy, SEO fundamentals, e-commerce positioning, campaign copy). You can hire me for either one, or both together.
Do you work with clients outside India?
Yes. I’m based in Kannur, Kerala, but I work with clients worldwide — remotely, over calls, Figma comments, and whatever project tools you already use.
Do you take on design and marketing separately, or only as a package?
Separately is completely fine. A lot of clients just need the UI/UX side, or just the marketing side the combination is a bonus if your project needs both, not a requirement.
What tools do you design and build with?
Figma, Adobe XD and Framer for design and prototyping, Photoshop for visuals, Miro for research and flows, and HTML, CSS, JavaScript and Bootstrap when a project needs a real front end.
How do we get started?
Send a message through the contact form below or email me directly with a bit about the project — timeline, scope, and what you’re trying to solve. I’ll reply with next steps.
LET’S WORK TOGETHER
Have a product to design, or an audience to reach?
Based in Kannur, Kerala — open to full-time roles and freelance projects, worldwide. Send a message or reach out directly.
- sandrapp624@gmail.com
- 9645991413
- 9645991413